The Memory of Cars

An estimated 5% of the memory market goes into automobiles today and this is expected to grow to 10% within the next few years as cars use more and more electronic functions to provide greater safety, greater efficiency, driver assist capabilities, communication between vehicles and local networks and richer telemetric and entertainment functions. Today about 40% of the value of an internal combustion engine automobile is in the electronics. For a hybrid or electric car this rises to about 75%.  Click here to read the full article by Tom Coughlin of Coughlin Associates.